PROJECT:
Client Signed Project
VENUE:
Client Premises or Online (Zoom or Microsoft Teams)
DURATION:
12 Days
TEAMS:
Damson Team:
Blue Ocean Strategy Consultant
Project Manager
Client Team:
5-12 Team members from major departments
SESSIONS:
Step 1: Client's Strategic Landscape Study - PMS Map, Strategy Canvas
Step 2: Strategy Visualization & Exploration Round - Buyer Utility Map
Step 3: Strategic Analysis of Blue Ocean Opportunities - 3 Tiers of
Non-Customers
Step 4: Strategy Formulation Round - 6 Paths Framework, 4 Actions
Framework, Business Model
Step 5: Final Project Report
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